The Radiant Rhino Series Part 3: Product Packaging Design and the Mockup Trick Nobody Tells You

Mar 20
1 min read

Packaging matters whether you sell online or offline, especially in consumer brands. It’s one of the biggest drivers of perceived product value. Translation: same product, better box, suddenly it’s “premium.”

You can design it yourself using Canva or similar tools, or hire a freelancer or someone in your network who “knows design.” If you’re doing it yourself, learning how to create packaging mock-ups is essential.

Also, fun fact: most of the product images you see online aren’t photos at all. They’re computer-generated mock-ups or CGI. Unrealistic beauty standards, but for products. Like the one below.

Next up: Creating a photoshoot on a budget, powered by creativity and mild delusion.

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