The CEO Time Protection Filter: Stop Spending High-Value Energy on Low-Value Decisions

Stop spending $1,000/hour energy on $20/hour problems.

Some CEOs treat a 20% retention drop and choosing office snacks with the same intensity. By noon, their decision capital is bankrupt.

Mark Zuckerberg wore the same t-shirt every day to protect his brain power. Michele Romanow states that after 100 decisions a day, even choosing from a dinner menu feels impossible.

That's decision fatigue. And it's costing you more than you think.

I learned this the hard way, so I built the CEO Time Protection Filter.

It takes 30 seconds to evaluate any decision across three dimensions:

1. Strategic impact: does this actually move the needle?

2. Reversibility: can you undo it if you're wrong?

3. CEO-unique context: are you genuinely the only one who can make this call?

The tool categorizes every task into one of three buckets: CEO-only, Delegate, or Should Not Exist.

If you're a Founder, CEO, COO, or Chief of Staff, run it on the one meeting you're dreading today.

Stop wasting high-value energy on low-value noise.

I’m refining this based on real operator feedback. If you try it, I’d genuinely value your honest perspective.

Try the filter here